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Mark Simpson, President, Maxymiser

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What: President Where: Maxymiser, New York Why: Simpson's U.K.-based website testing and optimization company entered the U.S. market in 2010 and since then has won such accounts as E*Trade, IBM, Intercontinental Hotel Group and Wyndham Hotels. Maxymiser was named a “leader in online testing” in Forrester Research's “2013 Online Wave Report.”
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