Maxymiser introduces ad personalization features

Published on .

Reprints Reprints

New York—Maxymiser, which develops customer experience software, introduced new personalization features in its MaxPredict product. The enhancements allow marketers to quantify the value of microsegments in their audience database and target personalized customer experiences. Advertisers using the new personalization features include Epson America and gourmet gift company Harry & David.
In this article:

Comments (0)