BtoB

McIntosh redesigns b-to-b site, offers free marketing tools

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North Kingston , R.I.—Marketing and sales consultant Mac McIntosh announced Tuesday the relaunch of his Business-to-Business Sales Lead Experts Web site (www.sales-lead-experts.com). The redesigned site includes five free sales and marketing tools users can download, including a how-to guide for building a b-to-b marketing plan; the Marketing Lead Calculator, which helps users determine the number of marketing touches, leads and sales needed to meet revenue goals; and the Event Checklist, a tool to help users plan sales and marketing events.
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