With 637 transactions valued at more than $95 billion combined, the first three quarters of this year have already matched all of 2006 in terms of the number of deals, while the deal value has surpassed last year’s total of $60.6 billion.
Among the 11 media sectors tracked by Jordan, Edmiston, marketing and interactive services led the way. There were 182 marketing and interactive services deals through the third quarter, up from 123 in the year-earlier period. The value of those deals jumped to $27.6 billion, from $15.6 billion.
The number of online media deals rose to 232, from 136 in the year-earlier period, while the value of those deals grew to $8.3 billion, from $5.7 billion.
The number of b-to-b magazine deals grew to 31 from 30 while the value fell 16% to $3.1 billion, from $3.7 billion in the year-earlier period.