×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

Media Metrix bolsters Internet services

Published on .

Media Metrix Inc. announced enhancements to its Internet measurement services to provide better assessment of the return on investment for digital media campaigns. The company said that by June its AdRelevance service would increase the number of sites it regularly surveys for traffic and advertisements to more than 500,000. The service now scans about 3,000 URLs.

Most Popular
In this article: