1.61 million (weekdays); 2.1 million (Sundays) **
43 million UMV *****
Ad revenue (print):
Ad revenue (online):
Ad rate (print): Varies by category
Ad rate (online):
Varies by category/placement
The New York Times recently announced several key initiatives, including more emphasis on brand extensions and video production. NYTimes.com now offers unlimited free access to its video content.