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BtoB

Mediabrands taps Monahan as exec VP-managing partner of Media Lab

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New York—Mediabrands announced that Brian Monahan has been appointed exec VP-managing partner of Media Lab, IPG’s media research and development agency. Monahan was previously senior VP-global lead of social media at Universal McCann. In his new position, he will lead Media Lab’s operations and help drive development of new media technologies and programs for clients.
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