×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

Mercado, ATG team for e-catalog support

Published on .

Most Popular
Fremont, Calif.--Mercado Software Inc. said Monday it has entered into a technology alliance with Art Technology Group Inc. The deal means Mercado will integrate its e-catalog search engine with Cambridge, Mass.-based ATG's Dynamo brand of e-business software. The alliance will mean quicker searches of Internet catalogs and improved site functionality, the two companies said. Search is critical for b-to-b sites, which tend to have much larger Internet catalogs than consumer sites.
In this article: