BtoB

Michael Rooney, Dow Jones & Co.

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What: Chief revenue officer

Where: Dow Jones & Co., New York

Why: Rooney is the sales chief for the most powerful brand in b-to-b media: The Wall Street Journal. With News Corp.'s deep pockets behind it, his sales staff has more Journal-branded inventory than ever, with print, online, events and a growing international reach, especially in Asia.
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