×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

Microsoft, eTranslate sign international b-to-b marketing pact

Published on .

Most Popular
Redmond, Wash.--Microsoft Corp. and eTranslate, San Francisco, have struck a pact that has Microsoft offering eTranslate's services to Microsoft's 1 million global small-business customers. Microsoft unit MSN LinkExchange initially will market eTranslate's packages, which include language and cultural translation services for business Web sites and banners, to Microsoft's business customers throughout the U.S., U.K., Australia and Canada. Later, the deal will be extended to businesses throughout Japan, France and Germany. ``Our customers know that building an international strategy, which includes offering their sites in multiple languages, will help them succeed on the Internet,'' said Adrian Vanzyl, MSN LinkExchange's president of international business development, in a statement.
In this article: