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Millward Brown appoints exec to lead its media practice

Published on .

Naperville, Ill.—Marketing researcher Millward Brown has appointed Sue Elms as exec VP-global media. Elms was previously managing director and board director of Aegis Media U.K., part of Carat Insight. Elms, who will be based in London, was previously managing director and worldwide board director at Initiative Media Futures.

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