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BtoB

Mobile app revenue to reach $15.1 billion this year

Published on .

Stamford, Conn.—Revenue from mobile apps will nearly triple this year to $15.1 billion, up from $5.2 billion last year, according to a new forecast from Gartner.

The report, “Forecast: Mobile Application Stores Worldwide, 2008-2014,” projects the number of mobile apps downloaded from online stores will reach 17.7 billion, more than double the 8.2 billion apps downloads last year. By 2014, mobile app downloads will top 185 billion, Gartner projected.

“Many are wondering if the app frenzy we have been witnessing is just a fashion, and, like many others, it shall pass. We do not think so,” said Stephanie Baghdassarian, research director at Gartner, in a statement.

“We strongly believe there is a sizable opportunity for application stores in the future. However, applications will have to grow up and deliver a superior experience to the one that a Web-based app will be able to deliver,” she said.

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