Norwalk, Conn.--Internet professional services firm Modem Media.Poppe Tyson is changing its name to Modem Media. The company will launch a branding campaign Â®MDSDÂ¯at the end of the month MarchÂ®MDNMÂ¯ to promote the new name and will run a corporate advertising campaign. Both will kick off Â®MDSDÂ¯starting Â®MDNMÂ¯at the end of the month. Ads will appear in The Wall Street Journal, New York Times
and assorted business publications.