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BtoB

Motorola names new CMO

Published on .

Schaumburg, Ill.—Motorola Inc. announced the appointment of Kenneth Keller as exec VP-CMO. Keller was previously chairman-CEO of Heinz Italy, the Italian operation of H.J. Heinz Co., and prior to that was chief growth officer at H.J. Heinz Co. In his new position, Keller will be responsible for Motorola’s global marketing efforts, including strategy development and execution, corporate marketing, agency management, public relations, internal marketing and online marketing. Prior to his tenure at Heinz, Keller spent 10 years at Procter & Gamble Co., where he served as director of marketing and global development for the snacks category.

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