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BtoB

Nelson Schmidt names managing director of Madison office

Published on .

Milwaukee—Nelson Schmidt, a b-to-b marketing agency based in Milwaukee, announced that Christopher Schell has been named managing director of its Madison, Wis., office. Schell was previously first VP-marketing and retail product management at AnchorBank. In his new role, he will lead the day-to-day operations of the agency's Madison office, which serves clients including Honeywell International and CUNA Mutual Group.
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