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BtoB

Neoware launches ad campaign

Published on .

King of Prussia, Pa.--Neoware Systems Tuesday launched a new advertising campaign to promote its "thin client" appliance. The campaign, with the tagline, "Wouldn't it be great?," will run as a series of print ads, direct mail and banner ads. The company's Web site will also be "refreshed" in coming months, Neoware said.
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