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BtoB

NetCreations creates online market research division

Published on .

New York--NetCreations Inc., an e-mail list management company, Monday announced it has created a new division, SurveyDirect, as a resource for the company's market research clients.

SurveyDirect is being launched with 3 million names that are pre-qualified by NetCreations for taking surveys; clients will also have access to NetCreations' e-mail database of 40 million names.

The company said it would provide pre-survey consultation as well as post-survey analysis. Research clients include Harris Interactive, MarketView Research and NPD Group.

--Carol Krol

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