Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


Nielsen names Farrar president of Nielsen Business Media

Published on .

New York—Nielsen Co. on Friday named Greg Farrar president of Nielsen Business Media, effective immediately. Farrar, who was most recently COO, has been in charge of Nielsen Business Media since former CEO Bob Krakoff died suddenly in March. Nielsen Business Media's brands include Adweek, Billboard and The Hollywood Reporter, among many other trade publications. The portfolio also includes the Kitchen/Bath Industry Show and Outdoor Retailer trade show.
Most Popular
In this article: