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BtoB

O&M Detroit names e-business exec

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Detroit -- Ogilvy & Mather, Detroit, announced Tuesday the appointment of Randy Latocki as partner-creative director, e-business solutions. Mr. Latocki will provide strategic and creative direction for O&M's worldwide clients based in Detroit, including Ford Motor Co. He worked on the global launch of Ford's Lincoln LS and Visteon's Internet and intranet sites. He is to oversee the finalization of a new business-to-business Web portal for Ford and a major enhancement of the ford.com Web site.
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