BtoB

OneSource joins forces with salesforce.com

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Concord, Mass.—OneSource Information Services, a b-to-b data compiler, and salesforce.com, a Web-based CRM company, have formed an alliance to offer OneSource's Account Intelligence product to salesforce.com customers.

With the alliance, OneSource's customers will be able to embed business information directly into their CRM system, which would streamline the prospecting and account planning processes. Salesforce.com will offer the product on a reseller basis and provide the first line of customer support, according to the companies.

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