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OneWest Bank picks Davis Elen Advertising as agency of record

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Los Angeles—OneWest Bank has selected Davis Elen Advertising, Los Angeles, as its agency of record.

Davis Elen will be responsible for developing a brand awareness campaign including TV, outdoor, radio and print. The budget was undisclosed.

OneWest Bank is a federal savings bank that acquired Indymac Bank last year, after it was taken over by the Federal Deposit Insurance Corp. in 2008.

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