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BtoB

OSTG, IDG enter marketing alliance

Published on .

Fremont, Calif.—OSTG, a wholly owned subsidiary of VA Software Corp., announced a marketing and sales agreement with Boston-based International Data Group.

IDG’s Global Solutions’ sales force will sell advertising on OSTG’s network of sites, which serve the open source community.

Under the terms of the agreement, the international inventory of OSTG sites, such as Slashdot.org and Linux.com, and IDG sites such as Computerworld and InfoWorld, will be combined to create a new advertising network outside the U.S. and Canada.

—Sean Callahan

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