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BtoB

Pardot enhances marketing automation solution

Published on .

Atlanta—Pardot has rolled out new product features within its marketing automation solution, including an enhanced email editor and form builder.

The new email editor allows marketers to edit specific sections of their email, including headers, paragraphs and sidebar. Pardot also has added 36 layout templates that can be customized for campaigns and brands. Its new form builder allows for easier form field creation and customization, Pardot said.

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