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BtoB

Parker Hannifin launches TV campaign

Published on .

Cleveland--Parker Hannifin, which makes motion and control systems, launched its first-ever TV campaign, targeting business executives and engineers who specify or use technology. The new ads, which are an extension of Parker Hannifin’s “Anything Possible” campaign, were created by agency Brokaw, Cleveland. In the three 30-second spots, engineers find inspiration for product design breakthroughs in mundane or comical situations. The ads are running on national cable TV networks.
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