Paul Gillin is a veteran technology journalist with more than 25 years of editorial experience. Since 2005, he has advised marketers and business executives on strategies to optimize their use of social media and online channels to reach buyers cost-effectively. He is a popular speaker who is known for his ability to simply complex concepts using plain talk, anecdotes and humor.
Paul was previously founding editor-in-chief of TechTarget, one of the most successful new media entities of the early Internet. Prior to that, he was editor-in-chief and executive editor of the technology weekly Computerworld for 15 years. In addition to his consulting and speaking, Paul writes for BtoB magazine and contributes regularly to other online marketing and communications sites. His work has appeared in scores of publications, including The New York Times, Advertising Age and the San Jose Mercury News. His website is www.gillin.com. He also writes the popular Newspaper Death Watch blog, as well as his own blog: paulgillin.com.
Paul is a Research Fellow and a member of the advisory board of the Society for New Communications Research. Married with two children, he lives in Framingham, MA, where he lives and dies by the fortunes of the Boston Red Sox.