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BtoB

PeopleBrowsr debuts Research.ly

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Palo Alto, Calif.—Social search and analytics company PeopleBrowsr has launched a product that analyzes conversations taking place on social media sites.

The product, Research.ly, provides demographic data, sentiment analysis, real-time and historical mentions and viral analytics for any keyword on social sites, according to the company.

Former Eastman Kodak Co. CMO Jeffrey Hayzlett consulted on the development and promotion of the product, according to PeopleBrowsr.

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