With the move Steve Forbes relinquishes the title of CEO. He remains chairman-editor in chief of Forbes Media.
Perlis joins Forbes Media from SoftBank Capital, where he was a general partner. Previously, he was president-CEO of Ziff-Davis Publishing, president of TVSM and president of Playboy Publishing Group.
“My brother, Tim Forbes, has done an extraordinary job as COO, leading the company and navigating the turbulent times, including the recent rearchitecting of Forbes Media,” Forbes said in a statement. “He will remain chairman of Forbes Digital, a member of the board of Forbes Media and one of the company's chief strategists in the new era of Forbes.”