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BtoB

Petra Neiger

Published on .

Neiger manages the consulting arm of Cisco's global social media organization, which provides strategic and tactical guidance on social media marketing to various teams within the company. Petra was responsible for the award-winning marketing strategy for Cisco myPlanNet, a simulation “edugame”, and was a key contributor to several other high-profile virtual launches and programs at Cisco. Petra is a 2012 BtoB Top Digital Marketer and BtoBlogger. Read her profile here. Read her most recent BtoBlog post, "Five nuggets to make sense of the crazy world of social media," here.
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