Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


Planet Green: TV Designed for 'Conscious Living'

By Published on .

Like Begley, chef Emeril LaGasse is a Planet Green star. “Emeril has such a way with engaging audiences, and he’s got such a personality. He’s done three different kinds of specials for us,” said Michalchyshyn. “He just finished shooting a special in Napa Valley, which will air at the end of October, and he’s looking at organic wines, late fall harvest, foods that are sourced in Northern California. We’re all about getting Emeril out of the kitchen and interacting with the farmers, the makers of cheese, the vintners. It’s about more than cooking.”
Most Popular
In this article: