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BtoB

Planet Green: TV Designed for 'Conscious Living'

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Like Begley, chef Emeril LaGasse is a Planet Green star. “Emeril has such a way with engaging audiences, and he’s got such a personality. He’s done three different kinds of specials for us,” said Michalchyshyn. “He just finished shooting a special in Napa Valley, which will air at the end of October, and he’s looking at organic wines, late fall harvest, foods that are sourced in Northern California. We’re all about getting Emeril out of the kitchen and interacting with the farmers, the makers of cheese, the vintners. It’s about more than cooking.”
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