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PNT Marketing Services launches Web-based marketing automation platform

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Orlando, Fla.—Database marketing company PNT Marketing Services Monday unveiled its PNT Marketing Automation Platform at the National Center for Database Marketing’s annual conference.

The platform, aimed at midsize businesses, allows marketers to create programs focused on customer acquisition, nurturing, retention and loyalty, according to the company.

The Web-based solution can accommodate direct mail, special events and promotions, online and offline advertising, and e-mail. Its modules are priced from $2,500 per month, and include licensing for five users, application updates and ongoing customer support. Initial set-up costs begin at $20,000.

—Christopher Hosford

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