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BtoB

President of interactive advertising departs AKQA

Published on .

San Francisco—Kate Everett-Thorp has resigned her post as president-interactive advertising at AKQA, an interactive marketing agency. She is succeeded by Andrew O’Dell, senior VP-business development.

Everett-Thorp said she left the agency to pursue other opportunities in consumer marketing and new media.

Everett-Thorp is considered a pioneer in interactive advertising and marketing. Prior to joining AKQA, she was chairwoman and CMO at Carat Interactive. She was also previously president-CEO of Lot21, which was acquired by Carat Interactive in 2002.

—Kate Maddox

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