Kansas City, Mo.--Primedia Business Magazines & Media announced Monday that John French has been promoted to exec VP.
French most recently had been serving as senior VP-sales operations. In his new position, he will continue to report to Martin Maleska, CEO of Primedia's b-to-b group. He will also continue to have responsibility for all revenue generation and product development and enhancement functions for Primedia Business.
Prior to joining Primedia Business last year, French was VP-group director for Penton Media's electronics group.