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BtoB

New pub 'Line56' to cover b-to-b

Published on .

Line56, a media company covering b-to-b e-commerce, launched earlier this month a print publication also called Line56. After skipping August, the magazine will become a monthly with the September issue. Line56 will have an initial controlled circulation of 100,000. Line56 also operates a Web site, Line56.com, and plans to launch a conference arm, Line56Live!. Line56 refers to "To be or not to be," line 56 of Act III, scene i of "Hamlet."

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