Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.


Publicis to acquire Razorfish from Microsoft

By Published on .

Paris—Publicis Groupe announced plans to acquire digital agency Razorfish from Microsoft Corp. in a deal valued at $530 million.

Once the acquisition is completed, about one-quarter of Publicis' revenue will come from digital marketing, according to the agency group.

In addition, Publicis and Microsoft announced a strategic alliance under which they will work together to develop digital solutions for brand marketers.

Most Popular
In this article: