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BtoB

PWC study shows global business information growing steadily through 2011

Published on .

New York—Total global spending on business information will grow over the next several years at a compound annual rate of 5.8%, increasing to $111.0 billion in 2011 from $83.5 billion in 2006, according to a report released Thursday by PricewaterhouseCoopers. “The Global Entertainment and Media Outlook: 2007-2011 (Business Information)” provides financial analysis of the financial, industrial and marketing sectors, both globally and in the U.S. According to the study, global marketing information will grow at a compound annual rate of 5.4% to $30.6 billion in 2011, from $23.6 billion in 2006. Marketing information in the U.S. will total an estimated $20.9 billion in 2011, up from $16.0 billion in 2006. Spending on financial information in the U.S. will increase to $24.0 billion in 2011 from $17.8 billion in 2006, a compound annual rate of 6.2%. Industry information in the U.S. will grow at a compound annual rate of 6.5% to $17.5 billion in 2011, from $12.8 billion in 2006. Globally, industry information will be the fastest-growing category, with a projected 6.2% compound annual rate to $33.2 billion in 2011, from $24.5 billion in 2006.
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