R/GA expands media group

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New York—Digital agency R/GA announced the expansion of its media group with the addition of a media buying practice. The group will offer paid media such as online advertising and search, and unpaid media such as word-of-mouth and relationship marketing. The media planning group is led by Ken O’Donnell, group media director. Also, Joy Lin has been hired as media director, a newly created position, from media director at’s New York office.
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