×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

Rare Medium launches national ad campaign

Published on .

Most Popular
Dallas--Web consultancy Rare Medium last week unveiled a national advertising campaign built around the slogan "Master the Internet revolution." The company, which describes itself as offering venture funding, strategic consulting, Web development, back-end integration and Web branding, is running a series of ads in The Wall Street Journal, Business 2.0, Fast Company and other business publications. One ad in the series features a fictional hypnotist, Luke N. Toomyaise, with the copy, "Captivate. Mesmerize. It takes more than the incredible power of suggestion to transform your business ... " The black-and-white campaign is also being supported with direct mail, online communication and collateral.
In this article: