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BtoB

Ray Butkus, ARGI

Published on .

What: CEO
Where
: ARGI, Montvale, N.J.
Why
: A seasoned sales and marketing veteran, Butkus left his president post at Donnelley Group to head up ARGI, a subscription fulfillment and database marketing company. In March, Butkus completed ARGI’s acquisition of the reader services business of MediaBrains. The deal gives ARGI a way to provide lead-generation tools for advertisers while helping publishers realize incremental revenue.
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