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BtoB

Rob Sanchez, CEO, MeritDirect

Published on .

What: CEO Where: MeritDirect, Rye Brook, N.Y. Why: Sanchez, formerly president-data and media services at MeritDirect, continues to build out the company as a full-service direct marketing agency. In the past year the company formed an international division focused on overseas sales contacts and launched a paid-search and display advertising group while maintaining a robust list-management business.
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