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SapientNitro appoints Atherton VP-strategy

Published on .

New York—Digital agency SapientNitro announced the appointment of Julie Atherton as VP-strategy. Atherton was previously global digital leader at WPP Team Colgate, New York. In her new role, she will be responsible for leading strategy at SapientNitro's New York office, including digital development, brand strategy and ecommerce. She succeeds Steve Zaroff, who is now chief strategy officer at McCann Erickson, New York.
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