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BtoB

Sarsen to retire as ANA chief

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New York--John Sarsen, president-CEO of the Association of National Advertisers, will retire this month. His replacement will be named by the end of the year, according to ANA Chairman James Speros. Sarsen joined the ANA in 1994 after a marketing career that included senior positions at General Foods Corp., PepsiCo and Chase Manhattan Bank N.A.
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