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BtoB

Scottrade, Qwest debut ad campaign

Published on .

St. Louis—Online investment company Scottrade and Qwest Communications announced the launch of an advertising effort that trumpets the national network services Qwest provides Scottrade.

The campaign highlights how Qwest's high-bandwidth data connections support Scottrade's online trading platforms. One TV spot is running in specific markets on ABC, CBS, Fox and NBC outlets. McKinney, Qwest Business' Durham, N.C.-based agency of record, created the spot.

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