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Sharon Merrill introduces Socialize IR service

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Boston—Sharon Merrill, a communications advisory firm based in Boston, has introduced Socialize IR, a consulting service to help public companies incorporate social media into their investor relations programs. The service is designed to help companies increase brand awareness, drive traffic to corporate and investor relations websites, clarify key messages and generate media coverage. Dennis Walsh, senior consultant-director of social media at Sharon Merrill, will oversee the new practice.
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