What: Annual show for the outdoor home sectors
Where: Las Vegas Convention Center
Date 2007: Nov. 27–30
Date 2006: Nov. 29–Dec. 1
2006 floor space: 278,276 square feet
2005 floor space: 262,150 square feet
No. of attendees in 2006: 15,584
No. of attendees in 2005: 13,742
No. of exhibitors in 2006: 766
No. of exhibitors in 2005: 730
Producer comment: "As the backyard living industry continues to grow and evolve, the exhibitor base has grown beyond the core pool and spa suppliers to include manufacturers from related industries, such as hearth, casual furniture, grills and fencing," said Rick McConnell, VP of Hanley Wood Exhibitions.
Exhibitor comment: "It's a very focused show—people who are seriously in the business," said Sue Walker, VP-business development at Desa International, which introduced its new outdoor heating designs at the show. "I had been putting together a national rep organization. The show served as a great venue for that. We firmed up our rep force, and it was a training opportunity."
Breakdown: The show continues to grow in size, adding a new-product pavilion and an expanded range of educational seminars. The innovation helped attract a 13% increase in the number of attendees. Despite the size, exhibitors reported that the show felt focused and manageable.