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Siemens Enterprise Communications relaunches as Unify

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New York—Siemens Enterprise Communications, a joint venture of Siemens AG and private equity firm the Gores Group, has relaunched as Unify. Unify is the developer of Project Ansible, a cloud-based communications and collaboration platform for enterprises. The new company will promote its relaunch with a brand awareness campaign, including print and online ads, developed by Horizon Media, New York. The campaign budget was not disclosed.
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