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SourceMedia to distribute MyPRGenie media releases via its websites

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New York—MyPRGenie, a public relations newswire, announced Monday an agreement with SourceMedia, publisher of American Banker and Bond Buyer, to distribute media releases via a widget placed on 34 of the financial media company’s websites. The companies would share revenue earned from the distribution of the releases, MyPRGenie CEO Miranda Tan said.

“SourceMedia’s audience make sites such as www.americanbanker.com, www.bondbuyer.com and www.financialplanning.com part of their daily routine because the news and information they find there is vital to their work. Getting MyPRGenie clients in front of such an influential audience is an incredible opportunity,” Tan said in a statement.

“This widget provides a continuous ticker of news release headlines of interest to our audiences,” Bruce Morris, exec VP of SourceMedia’s investment adviser and technology groups, said in a statement. “Presenting up-to-the minute industry news releases while a reader is consuming editorial content presents significant value to companies wishing to reach our audiences.

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