×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

Southwest signs sponsorship deals with Philadelphia teams

Published on .

Most Popular
Dallas--To promote its new flights to Philadelphia from Chicago, Las Vegas and other cities, which begin May 9, Southwest Airlines announced Thursday that it has signed sponsorship agreements with three Philadelphia sports teams.

Southwest is now the official airline of the NBA’s Philadelphia 76ers, the NHL’s Philadelphia Flyers and Major League Baseball’s Philadelphia Phillies.

Additionally, Southwest is a sponsor of NFL telecasts on ABC, CBS, Fox and ESPN.

-- Sean Callahan

In this article: