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BtoB

Special Report: BtoB's annual Top 25 E-Champions: Audrey Fagan-Miranda

Published on .

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Name: Audrey Fagan-Miranda
Title: Exec VP-CFO, general manager
Company: Mentus Inc., San Diego
Credentials: In a year when the bottom nearly dropped out of the stock market, not many companies were able to sustain growth let alone see significant revenue increases. But Mentus, a 20-year-old b-to-b marketing and public relations agency, saw billings climb 48% over 1999, the greatest one-year increase in its history. The secret to the agency’s success? Forming an integrated, online front, said Fagan-Miranda. She helped Mentus build high-tech public relations, investor communications, marketing and online services divisions that changed how the agency conducts business.
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