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BtoB

Specific Media gets up to $100 million in funding

Published on .

Irvine, Calif.—Specific Media, an advertising network, announced Thursday that it has closed a round of financing with Francisco Partners, a private equity firm. Francisco will fund Specific Media with up to $100 million, with access to further resources as necessary. Specific Media said the funding is earmarked for acquisitions that build on the company’s current ad platform.
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