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BtoB

STG Marketing creates b-to-g division

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Fairfax, Va.--STG Marketing Communications Inc. has established a division to help companies that want to market to the public sector. STG, whose clients include Texas Instruments Inc. and Verizon Communications Inc., will advise companies primarily on marketing to the federal government. Other consultancies, including Accenture, are also increasing their focus on business-to-government marketing.
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